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It’s here now – Future CX Outlook Report
The most comprehensive package of practical data and a vast future outlook on where the CX market is going and how top companies are putting their customers at the heart of their strategy in the future.
What is the CX world talking about?
Fostering a Customer-Centric Culture: Your Blueprint for CX Transformation
In today's business landscape, customer-centricity is essential for success. Take a moment to reflect: Are you genuinely attuned to your customer's voice in every aspect, from your daily operations to your marketing, sales, and compliance? As businesses globally...
Free Webinar: It’s Time to Move On From NPS: The Hidden Flaws in Your CX Measurement
Recording now available! Join two global customer experience leaders as they challenge the status quo—and reveal why it’s time to move on from NPS. Customer loyalty is the lifeblood of any business—but are we measuring it correctly? For decades, Net Promoter Score...
Free Webinar: From Theory to Practice: SEB’s Journey to Customer-Centricity
In this webinar, you will learn what it truly means to be a customer-centric company and hear SEB's story of implementing customer-centricity, from internal communication and teamwork to daily operations. Date: April 2 Time: 8 am BST (UTC +1) / 9 am CEST (UTC +2) / 10...
Free Webinar: Change That Puts Customers First: Aligning Culture, People & Experience
In this webinar, we'll discuss with experienced CX experts what makes a change toward a customer-centric culture difficult and how to overcome the challenges. Date: Feb 26 Time: 8 am GMT (UTC +0) / 9 am CET (UTC +1) / 10 am EET (UTC +2) Running time: 45 min Can't...
Free Webinar: How to Transform Your Customer Support With Human-Centric AI
In this webinar, we’ll discuss with Adriana Sojda from Zendesk about how AI helps businesses enhance customer support and how anyone can get started with using AI in simple steps. Date: Feb 4 Time: 8 am GMT (UTC +0) / 9 am CET (UTC +1) / 10 am EET (UTC +2) Running...
Fireside Chat With Kekäle: How to Inspire Team Buy-in for the Right Emotional Customer Experience
In this webinar, we’ll discuss with Joonas Kekäle from Kekäle about how to inspire the team to care and create the right emotional CX. Date: Nov 26 (P.S. New date) Time: 1 pm GMT (UTC +0), 2 pm CET (UTC +1), 3 pm EET (UTC +2) Running time: 45 min Can't attend live?...
How Mapping the Emotional Journey Enhances Sales Conversions
In today’s competitive business landscape, simply offering quality products or services is no longer sufficient to drive sales growth. Customer experience (CX) has emerged as a key differentiator, with businesses increasingly recognizing the importance of...
Emotional Experience as the New Differentiator: Why Companies Must Prioritize Emotional Metrics
On today’s competitive business landscape, customer experience (CX) has become the defining factor that distinguishes successful companies from the rest. While traditional metrics like customer satisfaction (CSAT) and Net Promoter Score (NPS) have long been used to...
Fireside Chat Webinar With Max Ekman: The Secret to CX Success — Finnair’s In-Flight Experience
The webinar replay is now available! In this webinar, we’ll discuss with Max Ekman from Finnair what makes this leading Nordic airline’s in-flight customer experience stand out and how they have achieved it. Date: Oct 30 Time: 9 am GMT (UTC +0), 10 am CET (UTC...
The Emotional Pulse of CX: How to Measure and Leverage Emotional Responses Throughout the Customer Journey
The Emotional Pulse of CX: How to Measure and Leverage Emotional Responses Throughout the Customer Journey In today’s hyper-competitive market, emotions drive more than just impulse buys—they shape the entire customer experience (CX). With emotional responses having a...
Why did we start CXforum?
We believe that people deserve to be happy and deserve to have better experiences. And our way to make that happen is to educate customer experience professionals globally. To do this, we have brought together the greatest minds in CX, the highest value network, and the latest knowledge.
89%
Of companies compete primarily on the basics of customer experience.
80%
Of executives believe they offer an exceptional customer experience.
8%
Of people agree that they have received a memorable and exceptional customer experience.
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We believe that everyone deserves to be happy and receive better customer experiences.
That is the reason why we created a center of excellence and global knowledge base around “The entire journey”. This means that we had to create the largest global community of customer experience and employee experience professionals.
Technology has changed the world so that 89% of companies compete purely on the basis of CX. More surprisingly, only 10% of companies invest enough in their customer experiences to make a meaningful difference.
CXforum is an independent network of customer experience and employee experience professionals, companies, and people to bring knowledge and methods together to create better experiences unconditionally.
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